At The Escapologist, we don’t do ordinary. We don’t even wave at ordinary as we rocket past it. Our mission? To help you escape the everyday and step into the extraordinary, into worlds where curiosity reigns, cocktails shimmer, and imagination rules.

So, when Beavertown Brewery invited us to join their brilliantly bonkers “Never Normal” campaign, we didn’t just say yes - we said “YES!”

From October 1 to November 16, 2025, every Beavertown beer you order at The Escapologist, Xscape Yorkshire, unlocks a portal to prizes. Each beer comes with a scratch card - your key to over 100,000 instant wins including stickers, beanies, and limited-edition t-shirts made for the marvellously mad.

Feeling creative? Scan the QR code on your card and share your most “Never Normal” dream for a chance to win a £2,500 grand prize - because why dream small when you can dream Beavertown big?

Just like Beavertown, we live for the weird, the wonderful, and the wildly out-of-this-world. Whether you’re sipping on a cold Neck Oil, or venturing into one of our spellbinding experiences, you’re already somewhere beyond the boundaries of boring.

So go on - grab a Beavertown, take a scratch, and embrace the extraordinary.

Escaping the everyday has never been so deliciously Never Normal.

REVIEWS